I grew up in San Angelo, TX where it only takes about 15-20 mins to drive from one side of town to the other. And if you take Loop 306, a roadway that encircles a large part of the city, it’s even faster. When I picked up chainstitching after doing hand embroidery for years, I knew I wanted for there to be some kind of clear callback to my hometown in how I named this business, especially with the history of chainstitch embroidery in Western wear. Loop 306 seemed like the perfect choice considering the shapes of each stitch, hardware of the machine, and how - like the roadway it’s named after - I am able to still create embroidery but through an expedited method. I haven’t lived in Texas since I was 18 but I like knowing I have this way to connect back to my roots.